Messaging check
Is your messaging as clear as you think?
Use this simple tool to test your messaging in minutes. Paste in how you describe your project, product or organisation to get your score, find out where you might be losing people and get personalised tips.
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Your message
1How you describe it now
Copy and paste the paragraph you use to describe your project, product or organisation. It might come from your website, a briefing or a proposal.
Where your reader might get lost
Note: This check looks at how clear your messaging is for general audiences. It isn’t designed for technical or specialist audiences.
2Four quick questions
Answer for how things are today.
What we found
3Your results
Your score is designed to reflect how clear your messaging is, rather than its technical accuracy or suitability for specialist audiences. It's an indicative guide, not a formal assessment.
Your score is based on your text and your answers to the four questions. We look at the reading level, jargon and acronyms, and sentences over 25 words. Phrases that may sound generic, and words you could cut, are highlighted with tips, but they don’t affect your score.
4Your personalised tips
You're close to it. We're not.
We're a boutique communications and engagement agency working with complex organisations and projects to help them connect with their audiences. Messaging and content production is just one part of what we do. See all our services
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